Schedule Instagram posts and build your brand organically

Direct scheduling

Auto publish your posts, carousels, Stories, and Reels directly to Instagram.

First comment

Include a first comment with your scheduled Instagram posts.

Best time to post

See the best times to publish to earn the greatest reach.

Hashtag manager

Create, save, and organize hashtags to use in your Instagram posts.

Why instagram

Schedule Instagram posts and build your brand organically!

Visually plan and schedule your Instagram posts, carousels, Stories, and Reels. Receive personalized recommendations to increase your reach and build the organic momentum that will take your Instagram page from “meh” to “must-follow”.

Share Click-Worthy Content

Get the clicks you deserve.

Build an engaged audience

Grow your following.

Unlimited Support

We are here 24/7 to help you.

Save tons of time.

Halve your workload.

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Beat the Instagram algorithm and get the reach you deserve

Here’s the secret yet simple formula to beat the Instagram algorithm—consistently publishing content when your audience is most engaged. Find the perfect time, date, and type of post to boost engagement without draining your time and let Buffer do the rest of the work for you.

Turn double taps into sales!

Make the most of your one link on Instagram by creating a beautiful and mobile-friendly landing page where you can share your most valuable links, content, and product pages. Easily drive more traffic to your website and turn your double tappers into customers.

Capture organic attention with Reels!

With Reels you can reach 83% more people than regular posts—all without spending a cent on ads. Schedule and auto publish yours in advance with Buffer..

Visually (and easily) plan your content calendar!

Get a bird’s-eye view of your upcoming schedule and fill in any content gaps. Easily reschedule your posts by dragging and dropping them around the calendar. And enjoy the benefits (yes, that means more free time for you!) of a fully-planned out content calendar.

Reach a new audience with the right hashtags!

Growing on Instagram shouldn’t be a shot in the dark. Buffer reveals which hashtags work best for growth, plus you can auto-schedule hashtags as first comments on your posts.

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